Expedia’s key strengths compared to competitors lie in its extensive selection of travel products, user-friendly platform, and strong brand recognition. The company offers a wide range of services, including flights, hotels, car rentals, and vacation packages, catering to diverse consumer needs.
Furthermore, Expedia’s investment in technology enhances the overall user experience, allowing for seamless booking processes. Additionally, its customer loyalty programs offer incentives that foster repeat business, differentiating it from competitors.
