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Application Release Automation Market Size, Share, Industry Trends and Forecast to 2030

Application Release Automation Market Research Report – Segmented By Region (North America, Europe, Asia-Pacific, Middle-East & Africa, Latin America) – Analysis on Size, Share, Trends, COVID-19 Impact, Competitive Analysis, Growth Opportunities and Key Insights from 2019 to 2030.


  • Published date -30th Jan 2024

  • Formats -PDF, CSV

  • Region -Global

Application Release Automation Market Size & CAGR in 2021

The global application release automation market is estimated to reach a value of USD 3.5 billion by the end of 2021, with a compound annual growth rate (CAGR) of 7.2% during the forecast period from 2021 to 2026. This growth can be attributed to the increasing adoption of DevOps practices, the need for faster and more efficient software deployment, and the rising demand for automation tools in the IT industry.

COVID-19 Impact on the Application Release Automation Market

The COVID-19 pandemic has had a significant impact on the application release automation market. With companies transitioning to remote work and increasing their reliance on digital solutions, the demand for automation tools, including application release automation, has surged. Organizations are looking for ways to streamline their software development and deployment processes to respond quickly to changing market demands and maintain business continuity in these uncertain times.

Application Release Automation Dynamics

The application release automation market is driven by factors such as the need for accelerated software delivery, the increasing complexity of IT environments, and the growing adoption of cloud-based technologies. Organizations are looking for ways to automate their release processes to reduce manual errors, improve efficiency, and achieve faster time-to-market for their applications.

Segments and Related Analysis

The application release automation market can be segmented based on deployment type, organization size, vertical, and region. By deployment type, the market is categorized into cloud-based and on-premises solutions. In terms of organization size, the market is divided into small and medium-sized enterprises (SMEs) and large enterprises. Based on vertical, the market includes segments such as BFSI, IT & telecom, healthcare, retail, and others.

By Region Analysis

Geographically, the application release automation market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America is expected to dominate the market due to the presence of major IT companies, the high adoption of automation tools, and the increasing demand for accelerated software delivery in the region.

Key Market Players and Competitive Landscape

Key players in the application release automation market include IBM Corporation, Microsoft Corporation, Broadcom Inc., Micro Focus International plc, and Oracle Corporation, among others. These companies are focusing on product innovations, strategic partnerships, and mergers & acquisitions to gain a competitive edge in the market.

Recent Happenings in the Application Release Automation Market

In recent developments, IBM announced a new release of its application release automation platform, which includes enhanced features for continuous integration and delivery. Microsoft introduced a seamless integration between its Azure DevOps services and application release automation tools for improved collaboration and automation. These advancements reflect the growing focus on innovation and automation in the application release automation market.

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