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Turo - Company Profile

All the data and insights you need on Turo in one report.

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Turo is a pioneering car-sharing platform that has transformed the way people rent vehicles. By connecting car owners with renters, Turo enables users to access a vast array of vehicles without the need for traditional car rental agencies. With a presence in over 56 countries, Turo's unique platform offers flexibility, affordability, and a diverse selection of cars, ranging from everyday vehicles to luxury rides.

Visual Insights

Turo Revenue Growth

Turo Market Distribution

Company Overview

Turo has established itself as a leader in the peer-to-peer car rental market, offering a platform that emphasizes convenience and customer choice while allowing car owners to monetize their vehicles.

Aspect Details
Founded 2010
Headquarters San Francisco, California, USA
Operational Markets 56+ countries
Total Listings Over 450,000 cars listed
Executive Team

The leadership team at Turo brings extensive experience from various sectors, driving innovation and strategic growth for the company.

Name Position
Anne Hathaway CEO
Scott Painter President
Jennifer B. Boggess Chief Financial Officer
Business Segments

Turo's diverse business segments allow it to cater to a wide range of customer needs, promoting a seamless rental experience.

Service Description
Car Sharing Services Connects car owners with renters, allowing for peer-to-peer rentals.
Insurance Solutions Offers liability coverage and comprehensive insurance plans for both hosts and guests.
Turo Go Enables keyless entry for select cars, enhancing convenience for renters.
Market Position & Competition

Turo maintains a strong competitive edge through its unique value proposition and customer-centric model, distinguishing it from traditional rental car services.

Aspect Details
Main Competitors Getaround, Zipcar, traditional rental agencies
Market Share Approximately 40% of the peer-to-peer car rental market.
Future Growth Strategies

Turo's growth strategies aim to widen its market presence and improve service offerings, ensuring long-term sustainability and customer loyalty.

Strategy Description
Global Expansion Focus on entering new international markets to increase user base.
Diversification Expansion of service offerings, including partnerships with travel agencies.
Technology Investments Enhancing the platform with advanced features and user experience improvements.