Corporate Mlearning Market Size, Share, Industry Trends and Forecast to 2030

Corporate Mlearning Market Size & CAGR in 2021

The corporate mlearning market size in 2021 was estimated to be USD 5.3 billion. It is expected to grow at a CAGR of 8.2% from 2021 to 2026. The market is projected to reach USD 8.9 billion by 2026. The increasing adoption of digital learning solutions in corporate settings is the key factor driving the growth of the corporate mlearning market.

COVID-19 Impact on the Corporate Mlearning Market

The COVID-19 pandemic has accelerated the adoption of corporate mlearning solutions across industries. With remote work becoming the norm, organizations are increasingly turning to mlearning platforms to train their employees. The market witnessed a surge in demand for mobile-based learning solutions during the pandemic as companies shifted to virtual training programs to ensure the continuity of learning. This shift is expected to have a long-lasting impact on the corporate mlearning market as organizations continue to prioritize virtual training even post-pandemic.

Corporate Mlearning Dynamics

The corporate mlearning market is driven by the increasing need for personalized and on-the-go learning experiences. Companies are leveraging mlearning solutions to deliver training content in bite-sized formats that are easily accessible on mobile devices. The integration of artificial intelligence and machine learning technologies in mlearning platforms is enabling personalized learning pathways for employees, leading to improved engagement and retention rates. Furthermore, the shift towards remote work and the growing emphasis on upskilling and reskilling initiatives are fueling the demand for corporate mlearning solutions.

Segments and Related Analysis

The corporate mlearning market can be segmented based on delivery mode, organization size, and industry vertical. By delivery mode, the market is categorized into mobile learning, e-learning, and virtual classrooms. Mobile learning is expected to witness significant growth due to the widespread adoption of smartphones and tablets for learning purposes. In terms of organization size, small and medium-sized enterprises (SMEs) are increasingly investing in mlearning solutions to provide cost-effective training to their employees. The market is also segmented by industry vertical, with sectors such as IT & telecommunications, healthcare, and retail driving the demand for corporate mlearning solutions.

By Region Analysis

The corporate mlearning market is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America is the leading market for corporate mlearning, driven by the presence of key players and early adoption of digital learning technologies in the region. Europe is also a significant market for corporate mlearning, with countries like the UK and Germany investing heavily in employee training and development programs. The Asia Pacific region is witnessing rapid growth in the corporate mlearning market, fueled by the increasing digitization of learning processes in emerging economies like India and China.

Key Market Players and Competitive Landscape

Some of the key players in the corporate mlearning market include Adobe Systems, IBM Corporation, SAP SE, Oracle Corporation, and Cornerstone OnDemand. These companies are focusing on product innovation and strategic partnerships to strengthen their market position. The competitive landscape of the corporate mlearning market is characterized by intense competition, with players vying to offer cutting-edge solutions that cater to the evolving needs of organizations for digital learning and upskilling.

Recent Happenings in the Corporate Mlearning Market

In recent years, the corporate mlearning market has witnessed several key developments, including partnerships between leading technology providers and learning management system vendors to integrate mlearning solutions with existing platforms. Companies are also investing in augmented reality (AR) and virtual reality (VR) technologies to enhance the learning experience for employees. Additionally, the market has seen a rise in demand for gamified learning content and microlearning modules that make training more engaging and effective. Overall, the corporate mlearning market is evolving rapidly to meet the changing needs of modern organizations.